What are Invite Links?
Invite links are a new campaign collaboration tool that allows you to invite creators outside of the TikTok Creator Marketplace platform by generating a link for creators to upload their videos.
How a generated Invite Links public link looks
Why use TikTok Creator Marketplace Invite Links?
🤼 Work with any TikTok creator
📊 Access to first-party reporting and performance insights
How to use Invite Links
1. Verify your TikTok Creator Marketplace account
2. Create an Invitation or Invitation Lite campaign
Create a new campaign and select Invitation lite or Invitation under Collaboration Type
Fill out the needed campaign information.
If you want to integrate Anchor links, you will have to use an Invitation campaign. To add those to your campaign, add an app download link under Additional Promotions and request for ad authorization.
Please note that Invite Links currently do not support payments, so you will need to select “No" under Online Transactions.
How to select an Invitation or Invitation Lite collaboration type on home page