50.3 M

Video Views

444.5 K



Ad Recall Uplift


Intent Uplift

The Objective

Driving product awareness with humorous creator content

Nothing kills romance like bad breath. At least, that’s the message global toothpaste brand Close Up used for its recent amusing TikTok creator campaign in Egypt.

Through TikTok Creator Marketplace (TTCM), Close Up found the perfect creator match for the dating-themed content, helping the brand to drive awareness of its oral hygiene products, while improving reach and boosting video views. 

Close Up also used a Brand Lift Study to measure Ad Recall and Intent among viewers to optimise resonance on TikTok and gather impactful learnings. 

The Solution

Bringing a branded concept to life

Close Up oral hygiene products are all about giving customers the ‘confidence to get close’. For the toothpaste brand’s collaboration, the content showed creators in first date scenarios with a voiceover revealing their inner thoughts, building to the moment they detect their date's bad breath. 

With this humorous date-gone-wrong concept in mind, the brand utilised TTCM to collaborate with creators that would bring comedic value, helping them tap into target audiences. 

On TTCM, granular search filters enable brands to select the right creators: from audience country and size, to specific interests and keywords; like comedy, for example. For Close Up, creators @taghreed.e, @bassantm.dinar, @mooredaa and @farahharidy all brought their own humorous spin to the content, driving product awareness and boosting engagement among their audiences. With TTCM, Close Up also boosted the content with Spark Ads, maximising reach and promoting its products with funny, relatable content. 

The Results

Achieving results through comedy

By utilising a Brand Lift Study, Close Up was able to measure the impact of its creator collaborations through TTCM. Across the campaign, the storytelling content resonated with the target audience, meaning the brand saw significant uplift in Ad Recall.

The collaborations also drove action: Close Up measured +3.7% intent uplift. By utilising TTCM, the brand was able to find the right creators to tap into engaged audiences, delivering a strong message about their products in an authentic, playful way. 

Overall, the campaign received 50.3M video views and 444.5K engagements, boosting awareness across the target audience.



Increase in Ad Recall


Increase in View-Through Rate


Lower cost-per-mille (CPM)

The Objective

Reaching target communities through creator collaborations

From running to roller skating, weightlifting to waterskiing, hiking to horse riding – Decathlon provides customers with everything they need to stay active at an affordable price. 

TikTok Creator Marketplace enabled Decathlon to easily find and seamlessly collaborate with a variety of exercise-enthusiast creators on TikTok – showing how its product range helps everyone get active.

Through creator collaborations, the sports retailer authentically tapped into engaged communities to boost their reach and build product awareness with TikTok sports-lovers across UAE, Kuwait and Qatar.

The Solution

Engaging a variety of sports communities through creators

TikTok Creator Marketplace (TTCM) makes it easy for brands to find the right creators to collaborate with. This is key for ensuring the content produced feels authentic and reaches the right TikTok communities. 

For Decathlon, using TTCM helped them find a range of sporty creators, enabling the brand to reach a variety of audiences: from occasional exercisers, to fully-fledged fitness enthusiasts.

Across the collaborations, creators brought their own style. One creator showed how she stays active as a mum and gets her son moving, too – from beach days to playing football in the garden. Another visited a Decathlon store to showcase the variety of products on the shelves. And two of the creators showed how they use the retailer’s products with positive messages around exercise, from “Staying active is not boring”, to “Healthy body = healthy mind”

With TTCM, Decathlon was able to easily boost content from this collaboration with Spark Ads – driving further reach and promoting the brand with ad content that felt authentic. 

The Results

Creator collaboration made easy

By boosting the creator content with Spark Ads, Decathlon saw lower costs, higher engagement and higher ad recall. Creator content through this collaboration also received a huge 71% increase in view-through rate, demonstrating the impact of selecting the right creators for relevant, high-quality authentic content.

For Decathlon, the seamless workflow and tools on TikTok Creator Marketplace enabled easier collaboration than ever before. The platform allowed the brand to easily partner with creators that connected them to an engaged audience, allowing them to build a benchmark-breaking campaign in a timely and cost-efficient way.  

You are exclusively invited to join our Client Success Lite program.

Join the program and get access to the following perks:

Up to $4,000 in ad credits to Spark your creator videos

Get up to $4,000 worth of ad credits in your TikTok Ads Manager account.

Monthly personalized list of TikTok creators

Need help in discovering creators for your campaign? Let us do the work for you! Receive a monthly list of curated creators specified to your brand or campaign. 

Weekly 1-to-1 sessions with our TikTok Creator Marketplace experts

Book 1-to-1 calls with our team so we can personally guide you how to use TikTok Creator Marketplace to launch your creator-led campaign, and answer any questions you might have!

VIP support

Having issues with your campaign? Get your tickets answered within 4 hours or less. 

Get your campaign featured

Get a chance to get your campaign featured as a Success Story on the global TikTok For Business website and TikTok Creator Marketplace Learning Lab. 

Take the first step and sign up!

Register your interest and we will get back to you after evaluating your application. 

    Choose between English and Arabic sessions.

    English Session

    15 March 2023 2:00 PM (EGYPT) 4:00 PM (UAE) 3:00 PM (KSA, TURKEY)

    Arabic Session

    16 March 2023 2:00 PM (EGYPT) 4:00 PM (UAE) 3:00 PM (KSA, TURKEY)

    Join our LIVE demo/webinar led by our Client Success manager who will show you: 

    How to discover the right creators for your brand/client

    How to launch your campaign on the platform and see real-time performance results

    Success stories from other brands

    Want to level up your next creator-led campaign? 

    Join our virtual webinar, hosted by our expert Kerrie, at 03:00 PM GST, Thursday, March 9th. 

    During the session you will:

    • Learn how to leverage TikTok tools
    • Understand gaming creators

    We will also be joined by one of our gaming creators, @hiemmanicole who will be sharing her perspective as well as best practices!


    Creator-led Gaming Webinar

    9th March 2023 2:00 PM (KSA) 3:00 PM (UAE)

    Use code RAMADAN2023 and get $1000 in ad credits!

    Planning to collaborate with TikTok creators this Ramadan season?

    Make sure you to take advantage of our Ramadan promotion to get $1000 in TikTok Ads Manager ad credits!

    How to Qualify

    • Complete five (5) creator videos during the period of 1 March – 21 April 2023
    • Videos must be completed with creators with a minimum of 100K followers
    • All five (5) creator videos may be ordered from the same or multiple creators
    • All five (5) creator videos must be completed within TikTok Creator Marketplace
    • Use the code RAMADAN2023 when setting up your campaign

    Need help finding creators for your brand?

    Simply fill out the form and we will send you a personalized list of TikTok creators in your industry!

    Request one or more of the following lists and start inviting creators to your campaign.

    • Food creators
    • Family creators
    • Fashion and Beauty creators
    • Comedy creators
    – Make sure you use the email address of your TikTok Creator Marketplace account
    – Requesting a list is optional and not required to qualify for the $1000 in ad credits

      Launch your creator campaign on TikTok Creator Marketplace this Ramadan and get $1000 in ad credits.

      These are the terms and conditions for the Contest (the “Terms”). By participating in this Contest you agree to abide by these Terms as well as to our Terms of Use and our Privacy Policy. In the event of any conflict between these Terms with any other communications, including advertising or promotional materials, these Terms prevail.

      We, TikTok Pte. Ltd. of at the address at 1 Raffles Quay, 26-10, South Tower, Singapore, 048583,  (the “Promoter”, “Us”) are the operator and promoter of this Contest.

      1. How to Enter

      To enter this Contest you must fulfil the Entry Criteria below between 1 March 2023 and 21 April 2023, 11:59PM GMT +4 (the “Contest Term”). Any entries outside of the Contest Term are ineligible and will not be counted.

      There is no purchase or entrance fee of any kind required to enter the Contest.

      1. Entry Criteria

      To enter this Contest, you should:

           a) Client must complete five (5) creator videos using the TikTok Creator Marketplace campaign flow

           b) Each creator must have more than 100K followers on TikTok

           c) Client may order five (5) creator videos from the same creator

           d) Client must use the promo code RAMADAN2023 when launching the campaign on TikTok Creator Marketplace

           e) Creators must publish videos by 21 April 2023, 11:59PM GMT+4

           f) Client must pay creators directly for the accepted campaign

           g) Client must have an active TikTok Ads Manager account to be eligible for the ad credits 

           h) Client must request Sparks Ads authorization from creator

           i) Only one incentive to be provided to each client

           j) Ad credits cannot be used in lieu of payment to creators


      a) must be original, exclusively created and owned by you, and you must have all rights necessary to submit the Entry, including written permission from anyone (or if under 18, written permission from their parent or legal guardian) featured in your entry;

      b) must have been produced in a safe and responsible manner, having due regard for the physical, mental and moral effects to all individuals involved;

      c) must comply with our Content Guidelines and your local law, and TikTok reserves the right to remove any entry and/or disqualify any participant who does not comply with these Terms, the Content Guidelines and/or applicable laws;

      d) must not violate or infringe upon the copyrights, trademarks, rights of privacy, publicity, moral rights, other intellectual property or other rights of any person or entity; and

      e) must not contain material that is inappropriate, obscene, defamatory, libellous, threatening, pornographic, racially or ethnically offensive, unlawful, or encourages conduct that would violate any law as determined by us.


      1. Eligibility

      To enter you must be resident in the following countries only: United Arab Emirates, Saudi Arabia, Egypt, Turkey, be aged 18 or above, agree with and comply with these Terms, correctly enter the Contest as set out above. In entering the Contest, you confirm you meet the eligibility requirements.

      We may request proof of your age at any point following entry.

      Officers, directors and employees of TikTok and our parents, subsidiaries and affiliates are not eligible to enter this Contest. Entries from agents or those automatically generated by a computer program, or other automatic method will not be accepted.

      We reserve the right to refuse an entry from any person, at our sole and absolute discretion. You are responsible for ensuring that you can enter under the laws and regulations of your country of residence. We reserve the right to disqualify you at any time, if, in our absolute discretion, we believe that you have contravened any of these Terms or if you will or could bring us or our partners into disrepute. If we disqualify you, you must return any Prize and we may substitute another winner in your place.

      1. Prize

      $1000 in ad credits on TikTok Ads Manager. Ad credits are a monetary amount that can be used within TikTok Ads Manager to purchase ads. If client’s TikTok Ads Manager is using a different currency, the amount will be converted to local amount equivalent to USD 1000.

      Prizes may be subject to further terms of the prize organiser.

      Prizes are not transferable; no substitutions or cash equivalents are allowed except by the Promoter who reserves the right to award a prize of equal or greater value in the event of non-availability. No financial or other compensation will be made for any other use of the Entry.

      The Prize winner is responsible for all applicable taxes and expenses in relation to their Prize.

      1. Judging Criteria

      Insert judging criteria e.g. the Winner(s) of the Contest will be determined based on the completion of two creator videos via TikTok Creator Marketplace following the entry criteria above.

      1. Notification and Receiving your Prize

      We will notify winners email and/or mobile phone call within one (1) week of publishing the two (2) creator videos on TikTok Creator Marketplace. Ad credits will appear on client’s TikTok Ads Manager within one (2) weeks from the time the client shares his/her TikTok Ads Manager ID. If we cannot contact you or you don’t claim your prize within 48 hours of notification, we reserve the right to withdraw your prize and pick a replacement winner. We are not responsible for unsuccessful efforts to notify any potential winner. Please check TikTok and email messages regularly, including your ‘junk’ folders.

      When we contact you we may require further information to arrange the delivery/organisation of your prize. Once you have fulfilled all requirements detailed in the notification message, we will organise delivery of the relevant prize, and all winners will be publicly announced.

      We shall either publish or make information available as proof that Prizes were awarded. We shall publish the surname and country of the Prize winners and share their winning entries on TikTok Creator Marketplace . If you object to any or all of your surname, country and entry being published in this way, please contact us by email at princess.marasigan@bytedance.com . Please note that this information may need to be shared with the relevant regulatory bodies at their request.

      1. Limitations of liability

      Insofar as permitted by law, we will not assume any responsibility or liability for any inaccurate or failed electronic data transmission, nor and inaccessibility or unavailability of the internet or TikTok. We do not exclude or limit our liability for personal injury or death caused by its negligence or for fraudulent misrepresentation or any other liability that may not, by law, be limited or excluded.

      We, to the fullest extent permitted by law, assume no liability whatsoever in relation to any direct or indirect damage, loss, or any injury suffered by any entrant, as a result of accepting and/or use of any prize, or the use or disclosure of your provided information.

      1. Intellectual Property Rights

      If you submit a video as part of your Contest entry, you retain ownership of your pre-existing underlying intellectual property subject to granting us a non-exclusive, worldwide, fully paid, royalty-free, transferable license, for the maximum duration of rights afforded under applicable law to reprint, display, reproduce, perform, use, and exhibit your entry for the purpose of administering and promoting the Contest and for our marketing and advertising purposes in any medium.

      1. Personal Data

      By participating in the Contest you agree to the use of your personal data for the purpose of operating and administering the Contest, subject to these Terms and our Privacy Policy. You accept that we may require you to participate in related publicity, including the use of your name, image and your country of residence on the TikTok App and in promotional material. See clause 6 regarding the announcement of winners.

      1. General

      In the event of exceptional circumstances outside of our control, we reserve the right to cancel or amend the Contest or these Terms at any time.

      If any of these clauses are found to be illegal, invalid or otherwise unenforceable then they shall be deleted from these Terms and the remaining clauses shall survive and remain in full force and effect.

      We will not be liable for any failure to perform or delay in performing our obligations under these Terms if an act, omission, event or circumstance occurs which is beyond our reasonable control prevents us from doing so.

      Subject to the operation of local consumer laws, these Terms will be governed by the laws of Singapore and any disputes will be subject to the non-exclusive jurisdiction of the SIAC. However, this clause shall not deprive you from benefiting from the mandatory provisions of the law of your country of residence or from bringing any action in front of the competent courts of your country of residence. 

      These Terms form the entire terms and conditions of this Contest.








      The Objective

      Leveraging creator partnerships for a back-to-school campaign

      Back-to-school is one of the biggest fall moments for brands in the Middle East.

      To drive awareness and engagement around its products with the student audience, luxury brand Michael Kors chose to run a back-to-school campaign on TikTok, targeting the countries of Saudi Arabia, UAE and Kuwait. Michael Kors partnered with TikTok content creators in the region who were popular in the travel, beauty and lifestyle categories.

      The Solution

      Showing luxury through creativity

      TikTok Creator Marketplace makes it easy for brands to discover creators who are the right fit for them. Michael Kors leveraged the marketplace to find creators across the region who could bring the campaign to life, adding their own personal and creative twists to the brand's products.

      Some creators showed off curated back-to-school products to the tune of upbeat songs from TikTok's vast music library, while one opted to show how Michael Kors had the right handbag for everyone going back to school—from high school and college students to teachers!

      One of the creators the brand partnered with was @yaraaziz. Yara shot her video right in a Michael Kors store, where she showed off full ensembles and asked her 4.9M followers to choose which look was their favorite!

      To amplify the campaign's reach, Spark Ads were used to boost the creator videos. Spark Ads allow brands to boost the organic videos of creators as In-Feed Ads.

      The Results

      Achieving cost-efficient reach and engagement through creators

      The campaign exceeded its target impressions with a whopping 58M impressions, reaching an audience of about 8.3M across the region.

      At $0.68 CPM, the campaign also proved very cost-efficient. The strong engagement from the videos showed how the creators’ authenticity resonated with the community.

      As TikTok’s official platform for brand and creator collaborations, TikTok Creator Marketplace made it easy to discover and brief multiple creators in one place. Thanks to the first-party reporting feature, the brand was able to see each creator’s video performance in real time.

      Want to leverage creators for your next seasonal campaign? Take the first step at TikTok Creator Marketplace.

      What are Invite Links?

      Invite links are a new campaign type that allows you to invite creators outside of the TikTok Creator Marketplace platform by generating a link for creators to upload their videos.
      This allows you to collaborate with creators even if they are not registered on TTCM.

      Why use Invite Links?

      🤼 Access to any TikTok creator

      With Invite Links, you no longer need to limit your collaborations to creators who are registered on TikTok Creator Marketplace. You can now collaborate with any creator who meets the local age requirement in their country (for example, creators who are 18 and above in the US).

      📊 Access to aggregated, first-party reporting

      One of the top benefits of TikTok Creator Marketplace is that it enables brands to see the performance of their campaign right from their TTCM account. No need to request screenshots from creators to see how your videos are performing! You can easily go to the Reporting dashboard of your account to see metrics such as video views, engagement rate, etc.
      Please note that it takes the dashboard one to two days to reflect the latest data from your campaign. So don't worry if you don't see the most updated results right away!

      😎 Easy flexible flow

      As TikTok's official platform for brand and creator collaborations, TikTok Creator Marketplace offers an end-to-end workflow for your creator campaigns on TikTok. You can discover creators, brief campaigns, review videos and see analytics without leaving the platform! 
      However, we understand that some clients might not need to use all these features.
      Before Invite Links, TTCM was a contained environment where brands and agencies could only partner with TTCM creators through the platform's end-to-end workflow. Now, Invite Links gives you the ability to collaborate with any creator in a more customized way using your preferred process.

      🔗Access to Anchors

      Did you know that Invite Links have been integrated with another awesome feature on TikTok Creator Marketplace called Anchors? TTCM Anchors allow brands to pin links within creator videos or the video's comment section.
      Clients can use Anchors to link to their brand websites, product pages or any landing page that they want viewers to land on after watching the creator video.

      How to use Invite Links

      If you're ready to start using Invite Links to collaborate with any creators, follow the simple steps below!

      1. Verify your TikTok Creator Marketplace account

      You need to verify your TikTok Creator Marketplace account to start using Invite Links.
      Watch this quick video to learn how to create and verify an account on TikTok Creator Marketplace, or check out this page for verification requirements.

      2. Create an Invite Link campaign

      Now you're all set to create your Invite Link campaign!
      • Create a new campaign and select Invite Link under Collaboration Type
      • Click Confirm
      • Fill out your Brand and Contact Info, Campaign Details, Deliverables and Payment. If you want to integrate Anchor links to your campaign, add an app download link under Additonal Promotions and request for ad authorization. Please note that Invite Links currently do not support payments, so you will need to select “No" under Online Transactions.

      3. Share the Invite Link with the creator

      Your Invite Link will now be generated, and you can now share it directly with the creator you want to collaborate with via your preferred channels offline.
      On the creator side, they will see the campaign details when they click on the link. The creator then needs to upload the video via the Invite Link.

      4. Monitor your campaign performance

      To see how your creator-led campaign is performing, go to the Reporting dashboard in your TTCM account. You can select Invite Link Only in the filters to quickly search for your campaigns that used Invite Links.
      Note that it takes about two days for data to appear so don't worry if you don't see any results immediately after your videos go live.

      FAQs about Invite Links

      Q: Who is eligible to create an Invite Link campaign?
      Invite Link campaigns are available to all registered and business verified advertisers on TTCM.
      Q: Is there a limit to the number of videos per campaign?
      A maximum of 100 videos can be uploaded per campaign.
      Q. How can I deactivate an Invite Link campaign?
      You can deactivate your Invite Link campaign in your TTCM account via Campaigns > Dashboard > Reporting *Note: Once deactivated, you will not be able to activate it again
      Q: A creator uploaded the wrong video, how can I delete it?
      Currently, you cannot delete the videos on your end, but you can contact the creator to do so.
      Q: Is early video moderation available within the flow when using Invite links?
      Early Moderation is currently unavailable for Invite Links. Please plan accordingly.
      Q: Will I be able to approve the creator’s video before it is posted publicly?
      Invite links is currently in beta testing and brand approval of a creator’s video within the collaboration flow is currently unavailable. It is recommended that you plan to review the creator’s video before requesting the video to be uploaded to the Invite link. The creator should upload the video to the Invite link when you are ready for the video to be publicly posted.

      Invite Links is currently in beta testing and will soon be available on TikTok Creator Marketplace. Stay tuned for more updates!
      Want to start using Invite Links now? Contact your TikTok representative to learn more and be one of the first clients to use this feature.

      Is your brand or client planning a Ramadan campaign? If you're like most businesses in the Middle East, then chances are Ramadan is one of the most important seasons in your calendar.
      First, make sure you are embedding these 4 key Ramadan moments in your campaign to make sure you are engaging your target communities on TikTok.
      Next, consider collaborating with TikTok creators! Creator-led content has a 2.1X increase in ad recall vs. non-native content*.
      Click on your industry to jump to your Ramadan insights, top tips and suggested TikTok creators to partner with!


      Ramadan is the season for Food and Beverage, with families and friends gathering for Iftar and Suhoor after a day of fasting.
      Cooking and foodie content have always been huge on TikTok, but this category takes on a new level of popularity during the Ramadan season!

      📊 Ramadan Stats

      86% buy more F&B-related products when preparing or planning for Ramadan

      80% are looking for Iftar ideas

      78% are looking for Suhoor ideas

      💡 Top Tip

      Nothing makes food videos more mouthwatering than full-screen sound-on experience, so make sure your creator videos are shot with this in mind!

      ⭐ F&B Creators⭐


      Saudi Arabia 182.2K followers


      United Arab Emirates 323K followers


      Whether you own a makeup line or run a beauty salon, you probably know that Ramadan is a season where people want to look (and feel) their best!
      With its diverse users and content creators, TikTok becomes the ultimate beauty destination during the holy month.

      📊 Ramadan Stats

      45% purchase/plan to purchase beauty and hygiene products
      56% go more to spas, massages, etc.
      74% are looking for Beauty and Personal Care tips & tricks
      72% are looking for product reviews/unboxings

      💡 Top Tip

      TikTok's beauty communities are diverse, so make sure you are tapping into the communities that align with your target audience. A great way to do this is to work with the right creators and use the appropriate hashtags.
      Got a hair salon or hair product? Use #HairTok. Promoting your line of makeup and cosmetics? Work with creators that are active on the #MakeupTok communities.

      ⭐ Beauty and Personal Care Creators ⭐


      Saudi Arabia 183.9K followers


      Turkey 44.7K followers


      Ramadan is a time that families come together.
      Content that shows real and entertaining family moments is among the most popular types of content on TikTok, and Ramadan moments are no exception!
      If your Ramadan campaign aims to inspire and entertain your audience, then working with creators in family and parenting communities is a great way to make your brand relevant this season.

      📊 Ramadan Stats

      83% of users are looking for entertaining and fun videos

      71% of users are looking for Ramadan home decor ideas

      💡 Top Tip

      Ramadan family moments don't have to be picture-perfect!
      One of the things that distinguishes TikTok creators is their authenticity, so don't be afraid to “get real" in your content–whether that's injecting some humor into your campaign or showing the messier side of family life during Ramadan.

      ⭐Family and Parenting Creators⭐


      United Arab Emirates 915.6K followers


      United Arab Emirates 4.5M followers


      Just like with any festive season, Ramadan is a time when users are looking to upgrade their wardrobes.
      Many users look for style inspiration and shopping deals, so make sure your fashion brand gets in front of them at the right moment.

      📊 Ramadan Stats

      84% upgrade their wardrobe with festive clothing

      68% have purchased/are planning to purchase clothing and fashion

      80% are looking for information on the best Ramadan fashion deals

      75% are looking for Ramadan fashion tips and ideas

      💡 Top Tip

      Starting TikTok trends is a great way for brands to go viral on TikTok!
      Trends encourage interaction and participation from users, so think about how you can leverage this for your fashion brand. Ask users to show off their favorite Ramadan looks or create new styles using old clothes in their closet.

      ⭐Fashion Creators⭐


      Saudi Arabia 174.3K followers


      Turkey 108.7K followers


      It goes without saying that Ramadan is a season for shopping. So if ecommerce is a significant channel for your brand, then you can influence users' buying behavior by collaborating with creators that your target audience follows and engages with.
      Think unboxing and product review videos, which soar in popularity during Ramadan.

      📊 Ramadan Stats

      49% use online shopping apps

      44% use grocery delivery apps

      82% are looking for reviews of Ramadan sales/offers

      80% are looking for information on best Ramadan deals

      💡 Top Tip

      There's a myriad of shopping communities on TikTok and no two are alike. There are Bargain Hunters, Grocery Advisors and even Eid Gadgeteers that are all about finding the best gadget deals during Eid.
      Think about which community you want to engage and collaborate with creators in those communities.


      United Arab Emirates 1.2M followers


      Turkey 159.6K followers

      Ready to collaborate with TikTok creators for your Ramadan campaign? 

      Visit TikTok Creator Marketplace

      *Source: Ramadan Post-Evaluation by IPSOS, 2022 / TikTok 1P BLS MENA (Saudi, UAE, Egypt) Total Ad Recall Studies n=130 (63 Non-Ramadan and 67 Ramadan)
      **Source: IPSOS, Ramadan 2022 Post-Evaluation Base: TikTok Users (KSA, UAE, TR)
      ***Source: Ramadan Post-Evaluation by IPSOS, 2022


      Keep your TikTok
      vocab up-to-date